Smith McCoy Alford

Smith McCoy Alford is Christchurch's most progressive accounting firm. They came to us looking for a new professional image that represented who they were as leaders of their industry - in not only accounting but business advisory.

The logo design consists of a building block made of the three letters of the core name, the building block itself represents Smith McCoy Alford being a core foundation of their clients business - especially with the level of advisory they provide and the focus they have on helping their clients build their businesses. The italics font is friendly and approachable while the thickness of the characters represent the strength in knowledge and depth of experience they hold.

The new brand we designed for Smith McCoy Alford has been applied to a new website, exterior building signage, design of interior office signage, stationery, folders, advertising, newsletter design including email newsletter design and distribution.

We also offer marketing advisory to Smith McCoy Alford and have a strong dedication to ensuring that their brand continues to grow within Christchurch and Oamaru.